Disaster in Dearborn: The Story of the Edsel

Few cars in history have grabbed the public's fancy as much as the ill-fated Edsel, the Titanic...
$101.93 AUD
$101.93 AUD
SKU: 9780804746540
Product Type: Books
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Author: Thomas E. Bonsall
Format: Hardcover
Language: English
Subtotal: $101.93
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Disaster in Dearborn: The Story of the Edsel by Bonsall, Thomas E.

Disaster in Dearborn: The Story of the Edsel

$101.93

Disaster in Dearborn: The Story of the Edsel

$101.93
Author: Thomas E. Bonsall
Format: Hardcover
Language: English
Few cars in history have grabbed the public's fancy as much as the ill-fated Edsel, the Titanic of automobiles. The magnitude of the marketing disaster has made Edsel a household word. Remarkably, there has never before been a book that tells the whole story-how the Edsel was planned, created, produced, and marketed.

Author: Thomas E. Bonsall
Publisher: Stanford General Books
Published: 08/09/2002
Pages: 240
Binding Type: Hardcover
Weight: 1.28lbs
Size: 10.35h x 6.88w x 0.90d
ISBN: 9780804746540


Review Citation(s):
Library Journal 11/01/2002 pg. 102
Booklist 11/15/2002 pg. 554

About the Author
Thomas E. Bonsall is the author of More Than They Promised: The Studebaker Story (Stanford, 2000, and The Lincoln Motorcar (1981, 1993), winner of both national awards for automotive history writing, the Cugnot Award of the Society of Automotive Historians and the McKean Cup of the Antique Automobile Club of America. His Avanti! (1978, 1994) is the only comprehensive history of the Avanti and Avanti II.

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