Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen

Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most...
€40,53 EUR
€40,53 EUR
SKU: 9781984854339
Product Type: Books
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Author: Zoe Chance
Format: Hardcover
Language: English
Subtotal: €40,53
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Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen by Chance, Zoe

Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen

€40,53

Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen

€40,53
Author: Zoe Chance
Format: Hardcover
Language: English
Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class

"The new rules of persuasion for a better world."--Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better

You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life.

Influence doesn't work the way you think because you don't think the way you think. Move past common misconceptions--such as the idea that asking for more will make people dislike you--and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before it's too late. Along the way, you'll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan, and the man who saved the world by saying no.

Influence Is Your Superpower
will teach you how to transform your life, your organization, and perhaps even the course of history. It's an ethical approach to influence that will make life better for everyone, starting with you.

Author: Zoe Chance
Publisher: Random House
Published: 02/01/2022
Pages: 304
Binding Type: Hardcover
Weight: 0.95lbs
Size: 8.40h x 5.80w x 1.30d
ISBN: 9781984854339


Review Citation(s):
Publishers Weekly 11/22/2021

About the Author
Zoe Chance teaches influence and persuasion at Yale School of Management. Her research has been published in top academic journals like Proceedings of the National Academy of Science and Psychological Science and covered by the Harvard Business Review, The Economist, BBC, Time, Forbes, The Wall Street Journal, The Washington Post, and The New York Times. Thinkers50 named Zoe one of the world's top up-and-coming management thinkers. Her framework for behavior change is the foundation for Google's food program, helping 70,000 employees make healthier choices every day. Before coming to Yale, she earned a doctorate in marketing at Harvard, worked in sales jobs like door-knocking and telemarketing, and managed a $200 million segment of the Barbie brand at Mattel.

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