Customer Experience Excellence: The Six Pillars of Growth

Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this...
$95.14 AUD
$95.14 AUD
SKU: 9781398600997
Product Type: Books
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Author: Tim Knight
Format: Paperback
Language: English
Subtotal: $95.14
Customer Experience Excellence: The Six Pillars of Growth by Knight, Tim

Customer Experience Excellence: The Six Pillars of Growth

$95.14

Customer Experience Excellence: The Six Pillars of Growth

$95.14
Author: Tim Knight
Format: Paperback
Language: English

Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this practical guide, providing a model that will help any organization deliver effective and seamless customer engagement.

Customer experience (CX) has been a phrase in business lexicon for over 30 years. Seen by many as the last battleground, where winners will gain competitive advantage and increased market share, there is not a company in the world that is not in some way focused on the quality of the experience they deliver.

However, for many businesses, CX is neither a strategic discipline, consistently applied, nor is it a well-trodden path. It's not easy to deliver exceptional customer experience, again and again, and it becomes difficult to have a CX strategy that provides tangible and measurable results.

Customer Experience Excellence provides a route map to CX success. Drawing on a vast body of research collated and curated by the global consulting group KPMG, this book shows how the world's most elite organizations have made excellence a habit, by creating authentic, human connections at scale. Whether dealing with external consumers or internal colleagues, learn how to become an enlightened and agile business and 'think customer' at every single touch point.

Author: Tim Knight, David Conway
Publisher: Kogan Page
Published: 08/31/2021
Pages: 272
Binding Type: Paperback
Weight: 0.84lbs
Size: 9.21h x 6.14w x 0.73d
ISBN: 9781398600997

About the Author

Tim Knight is a partner with KPMG, based in the UK. He runs KPMG Nunwood, an insight, analytics and customer experience business. He chairs the Customer Experience Excellence Centre, the world's largest CX think tank. He has a background in customer experience, strategy and analytics built up in Europe, North America and APAC.

David Conway is Senior Associate Director with KPMG and co-manages KPMG's Customer Experience practice, based in the UK. He is a former board director of N&P Building Society, Liverpool Victoria Group and The Co-operative Bank, where he delivered world-class experiences to 6.5 million customer and led the design and launch of the group's Smile brand.

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