Dark Persuasion: A History of Brainwashing from Pavlov to Social Media by Dimsdale, Joel E.
Dark Persuasion: A History of Brainwashing from Pavlov to Social Media by Dimsdale, Joel E.

Dark Persuasion: A History of Brainwashing from Pavlov to Social Media

A "highly readable and compelling" account (Science) of brainwashing's pervasive role in the twentieth and twenty-first centuries...
$49.83 AUD
$49.83 AUD
SKU: 9780300271034
Product Type: Books
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Author: Joel E. Dimsdale
Format: Paperback
Language: English
Subtotal: $49.83
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Dark Persuasion: A History of Brainwashing from Pavlov to Social Media by Dimsdale, Joel E.

Dark Persuasion: A History of Brainwashing from Pavlov to Social Media

$49.83
Dark Persuasion: A History of Brainwashing from Pavlov to Social Media by Dimsdale, Joel E.

Dark Persuasion: A History of Brainwashing from Pavlov to Social Media

$49.83
Author: Joel E. Dimsdale
Format: Paperback
Language: English
Description
A "highly readable and compelling" account (Science) of brainwashing's pervasive role in the twentieth and twenty-first centuries

"Riveting. . . . Dimsdale . . . shows how the art of dark persuasion a generation ago led almost inevitably to today's misinformation, cyberbullying and cultlike behavior on the Internet."--Dina Temple-Raston, Washington Post

This gripping book traces the evolution of brainwashing from its beginnings in torture and religious conversion into the age of neuroscience and social media. When Pavlov introduced scientific approaches, his research was enthusiastically supported by Lenin and Stalin, setting the stage for major breakthroughs in tools for social, political, and religious control.

Tracing these developments through many of the past century's major conflagrations, Dimsdale narrates how when World War II erupted, governments secretly raced to develop drugs for interrogation. Brainwashing returned to the spotlight during the Cold War in the hands of the North Koreans and Chinese. In response, a huge Manhattan Project of the Mind was established to study memory obliteration, indoctrination during sleep, and hallucinogens. Cults used the techniques as well. Nobel laureates, university academics, intelligence operatives, criminals, and clerics all populate this shattering and dark story--one that hasn't yet ended.

Author: Joel E. Dimsdale
Publisher: Yale University Press
Published: 02/21/2023
Pages: 304
Binding Type: Paperback
ISBN: 9780300271034
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