How to Lie with Charts: Fourth Edition

Don't blame the computers. People are running the show. This is the new edition of the definitive...
$84.90 AUD
$84.90 AUD
SKU: 9780996543866
Product Type: Books
Please hurry! Only 411 left in stock
Author: Gerald Everett Jones
Format: Paperback
Language: English
Subtotal: $84.90
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How to Lie with Charts: Fourth Edition by Jones, Gerald Everett

How to Lie with Charts: Fourth Edition

$84.90

How to Lie with Charts: Fourth Edition

$84.90
Author: Gerald Everett Jones
Format: Paperback
Language: English
Don't blame the computers. People are running the show.

This is the new edition of the definitive textbook on data visualization. There's added material on fake news and social media disinformation, misinterpretation of metadata, and the uses and abuses of Big Data. If you're using a computer to generate charts for meetings and reports, you don't have to be taught how to lie - you're already doing it. You probably don't know your charts are unreliable, and neither does your audience. So you're getting away with it - until a manager or a sales prospect or an investor makes a bad decision based on the information that you were so helpful to provide. The main focus of How to Lie with Charts is on the principles of persuasive - and undistorted - visual communication. It's about careful thinking and clear expression.

Author: Gerald Everett Jones
Publisher: Lapuerta Books and Media
Published: 10/07/2018
Pages: 404
Binding Type: Paperback
Weight: 1.52lbs
Size: 9.25h x 7.50w x 0.83d
ISBN: 9780996543866

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