Innovation Generation: How to Produce Creative and Useful Scientific Ideas by Ness, Roberta B.
Innovation Generation: How to Produce Creative and Useful Scientific Ideas by Ness, Roberta B.

Innovation Generation: How to Produce Creative and Useful Scientific Ideas

Whether you are a student or an established scientist, researcher, or engineer, you can learn to be...
$150.43 AUD
$150.43 AUD
SKU: 9780199892594
Product Type: Books
Please hurry! Only 81 left in stock
Author: Roberta B. Ness
Format: Hardcover
Language: English
Subtotal: $150.43
10 customers are viewing this product
Innovation Generation: How to Produce Creative and Useful Scientific Ideas by Ness, Roberta B.

Innovation Generation: How to Produce Creative and Useful Scientific Ideas

$150.43
Innovation Generation: How to Produce Creative and Useful Scientific Ideas by Ness, Roberta B.

Innovation Generation: How to Produce Creative and Useful Scientific Ideas

$150.43
Author: Roberta B. Ness
Format: Hardcover
Language: English
Description
Whether you are a student or an established scientist, researcher, or engineer, you can learn to be more innovative. In Innovation Generation, internationally renowned physician and scientist Roberta Ness provides all the tools you need to cast aside your habitual ways of navigating the every-day world and to think "outside the box." Based on an extraordinarily successful program at the University of Texas, this book provides proven techniques to expand your ability to generate original ideas. These tools include analogy, expanding assumptions, pulling questions apart, changing your point of view, reversing your thinking, and getting the most out of multidisciplinary groups, to name a few. Woven into the discussion are engaging stories of famous scientists who found fresh paths to innovation, including groundbreaking primate scientist Jane Goodall, father of lead research Herb Needleman, and physician Ignaz Semmelweis, whose discovery of infection control saved millions.
Finally, the book shows how to combine your newly acquired skills in innovative thinking with the normal process of scientific thinking, so that your new abilities are more than playthings. Innovation will power your science.


Author: Roberta B. Ness
Publisher: Oxford University Press, USA
Published: 03/01/2012
Pages: 272
Binding Type: Hardcover
Weight: 1.05lbs
Size: 9.30h x 6.20w x 1.10d
ISBN: 9780199892594


Review Citation(s):
Publishers Weekly 02/27/2012

About the Author

Roberta Ness is Dean of the University of Texas School of Public Health and the University of Texas-Houston Vice President for Innovation.

Shipping & Return

Returns Policy

You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).

You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).

If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item.

Shipping

We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.

When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.

Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.

Review

Related Products

Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD
Example product title
$150.43 AUD
$150.43 AUD

Recently Viewed Products