Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked by Biederman, Marcia
Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked by Biederman, Marcia

Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked

The best-known educator of the twentieth century was a scammer in cashmere. "The most famous reading teacher...
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SKU: 9781641601627.00
Product Type: Books
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Author: Marcia Biederman
Format: Hardcover
Language: English
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Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked by Biederman, Marcia

Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked

$71.33
Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked by Biederman, Marcia

Scan Artist: How Evelyn Wood Convinced the World That Speed-Reading Worked

$71.33
Author: Marcia Biederman
Format: Hardcover
Language: English
Description
The best-known educator of the twentieth century was a scammer in cashmere. "The most famous reading teacher in the world," as television hosts introduced her, Evelyn Wood had little classroom experience, no degrees in reading instruction, and a background that included work at the Mormon mission in Germany at the time when the church was cooperating with the Third Reich. Nevertheless, a nation spooked by Sputnik and panicked by paperwork eagerly embraced her promises of a speed-reading revolution. Journalists, lawmakers and two US presidents lent credibility to Wood's claims of turbocharging reading speeds through a method once compared to the miracle at Lourdes. Time magazine reported Woods grads could polish off Dr. Zhivago in one hour; a senator swore that Wood's method had boosted his reading speed to more than ten thousand words per minute.

But science showed that her method taught only skimming, with disastrous effects on comprehension--a fact Wood was aware of from early in her career. Fudging test results, and squelching critics, she founded a company that enrolled half a million. The course's popularity endured even as evidence of its shortcomings continued to accumulate. Today, as apps and online courses attempt to spark a speed-reading revival, this engaging look at Wood's rise from mission worker to marketer exposes the pitfalls of embracing a con artist's worthless solution to imaginary problems.

Author: Marcia Biederman
Publisher: Chicago Review Press
Published: 09/03/2019
Pages: 240
Binding Type: Hardcover
Weight: 1.35lbs
Size: 9.10h x 6.00w x 1.00d
ISBN: 9781641601627


Review Citation(s):
Library Journal 09/01/2019 pg. 84

About the Author
Marcia Biederman is a writer who has appeared in the New York Times, Crain's New York Business, New York Magazine, the New York Observer, and Newsday. She is also the author of Popovers and Candlelight: Patricia Murphy and the Rise and Fall of a Restaurant Empire She lives in New York.


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