Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets) by Weltman, Josh

Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets)

How to get someone, somewhere, to do something. The job is using words, pictures, stories, and music...
$51.17 AUD
$51.17 AUD
SKU: 9780761181750
Product Type: Books
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Author: Josh Weltman
Format: Paperback
Language: English
Subtotal: $51.17
Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets) by Weltman, Josh

Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets)

$51.17

Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets)

$51.17
Author: Josh Weltman
Format: Paperback
Language: English
How to get someone, somewhere, to do something.

The job is using words, pictures, stories, and music to seduce strangers. In the industrial, mass-media, consumer economy of the past, the job was called advertising, and "Mad Men" did it. In today's service-based, social media-focused, information economy, the job is called life, and everyone does it.
Here's how you can do it. And do it better.

Author: Josh Weltman
Publisher: Workman Publishing
Published: 04/07/2015
Pages: 192
Binding Type: Paperback
Weight: 0.60lbs
Size: 8.00h x 5.90w x 0.70d
ISBN: 9780761181750

About the Author
Weltman, Josh: - Josh Weltman is the advertising consultant and a co-producer on the hit show Mad Men. A creative director for more than 25 years, he's worked on advertising and marketing campaigns for both global brands and boutique clients. He lives with his family in Los Angeles, California.

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