Starbucks by Bussing, Marie a.

Starbucks

Americans drink 400 million cups of coffee every day, and many of them come from the thousands...
$215.18 AUD
$215.18 AUD
SKU: 9781440873881
Product Type: Books
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Author: Marie a. Bussing
Format: Hardcover
Language: English
Subtotal: $215.18
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Starbucks by Bussing, Marie a.

Starbucks

$215.18

Starbucks

$215.18
Author: Marie a. Bussing
Format: Hardcover
Language: English

Americans drink 400 million cups of coffee every day, and many of them come from the thousands of Starbucks coffeehouses across the country. But how much do you really know about the place you get your morning cup of Joe?

Part of Greenwood's Corporations That Changed the World series, this book provides readers with a richly detailed history of this famous coffeehouse chain. It traces StarbuckS' meteoric rise from a small Seattle-based company to an international powerhouse, chronicling how the changing executive leadership affected corporate strategy and direction. It also explores how Starbucks has embraced and incorporated new technologies and innovations, as well as how the corporation has shaped and been shaped by important social causes. An unbiased look at the controversies that have surrounded Starbucks over the years will help readers better understand these contentious issues. This updated and expanded edition includes new chapters, current financial data, and coverage of the COVID-19 pandemic's impact on the company.



Author: Marie a. Bussing
Publisher: Greenwood
Published: 11/05/2021
Pages: 192
Binding Type: Hardcover
Weight: 1.15lbs
Size: 9.30h x 6.10w x 0.70d
ISBN: 9781440873881


Review Citation(s):
Library Journal 03/01/2022 pg. 156

About the Author

Marie A. Bussing holds a doctorate in economics and is an assistant professor emerita of economics at the University of Southern Indiana.


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