The Art of Social Media: Power Tips for Power Users by Kawasaki, Guy

The Art of Social Media: Power Tips for Power Users

By now it's clear that whether you're promoting a business, a product, or yourself, social media is...
$68.58 AUD
$68.58 AUD
SKU: 9781591848073
Product Type: Books
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Author: Guy Kawasaki
Format: Hardcover
Language: English
Subtotal: $68.58
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The Art of Social Media: Power Tips for Power Users by Kawasaki, Guy

The Art of Social Media: Power Tips for Power Users

$68.58

The Art of Social Media: Power Tips for Power Users

$68.58
Author: Guy Kawasaki
Format: Hardcover
Language: English
By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you.


But there's no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media--the one essential guide you need to get the most bang for your time, effort, and money.


With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging.


For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, "great stuff, no fluff."



Author: Guy Kawasaki, Peg Fitzpatrick
Publisher: Portfolio
Published: 12/04/2014
Pages: 208
Binding Type: Hardcover
Weight: 0.50lbs
Size: 7.20h x 5.20w x 0.90d
ISBN: 9781591848073
Audience: Young Adult


Review Citation(s):
Indie Reader 01/22/2015

About the Author
Guy Kawasaki is the chief evangelist of Canva, an online design service, and an executive fellow of the Haas School of Business at U.C. Berkeley. Previously, he was the chief evangelist of Apple and special advisor to the CEO of the Motorola business unit of Google. His many acclaimed books include The Art of the Start and Enchantment. Visit www.twitter.com/GuyKawasaki

Peg Fitzpatrick is a social media strategist innovating the world of social media. She's spearheaded successful social-media campaigns for Motorola, Google, Audi, Canva, and Virgin. When she dies and meets Saint Peter, the first thing he'll say is, "I follow you on Pinterest." Visit www.pinterest.com/PegFitzpatrick


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