The Startup Checklist: 25 Steps to a Scalable, High-Growth Business

An irreplaceable, start-to-finish guide for entrepreneurs building high-growth companies in the era of artificial intelligence

In the first edition of The Startup Checklist: 25 Steps to a Scalable, High-Growth Business, Rose tackled the other half of the investor-entrepreneur relationship, explaining - in straightforward, granular detail drawn from a lifetime of successful experience in technology leadership - how to build exceptional companies that grow exponentially and lead to life-changing exits.

Now, Rose revisits the advice he offered in The Startup Checklist with a brand-new edition of his widely read entrepreneurship classic. The Startup Checklist, Second Edition, refines and builds on the concrete, step-by-step strategies of the book, adapting them for a market that's been utterly transformed by artificial intelligence and rapid technological change.

In the book, you'll not only find the down-and-dirty tasks you need to complete to plan, launch, scale, and exit your company (and exactly how to perform them), but the "why" of what you're doing, the online tools and technologies you need to save you time and money, and the resources that will multiply your efforts. You'll explore the psychology and behaviors of your potential investors so you can understand what they're thinking without being told.

You'll also find:

• Comprehensive discussions of the most common - and crippling - mistakes made by startup founders and specific strategies for avoiding them (as well as their expensive, time-consuming consequences)
• Deep insights into how the accelerated pace of technological change is impacting the types of businesses that are attracting investments today and how you can get ahead of that curve
• How to incorporate the latest artificial intelligence technologies to streamline your processes, realize permanent efficiencies, and outrun your ferocious rivals
• A complete strategy guide for building a scalable, high-growth company, including specific approaches for incorporation, hiring, IP protection, stock issuance, fundraising, growth management, and structuring your exit

Perfect for entrepreneurs at every level of experience, from brand-new founders who want a one-stop, from-scratch guide to everything they need to know to build a high-growth business to seasoned entrepreneurs looking for insights into how new technologies have changed the game, the latest edition of The Startup Checklist is the ideal roadmap to contemporary entrepreneurship.

Author: David S. Rose
Publisher: Wiley
Published: 05/05/2026
Pages: 320
Binding Type: Hardcover
Weight: 1.10lbs
Size: 9.14h x 6.15w x 1.19d
ISBN: 9781394331321

About the Author

DAVID S. ROSE is The New York Times bestselling author of Angel Investing, Founder of Gust, Founder of New York Angels, and Chairman of the U.S. Real Estate Market. He is an Inc. 500 CEO, serial entrepreneur, and early-stage investor who has founded or funded over 100 companies. Named a "world conquering entrepreneur" by Businessweek, and "New York's Archangel" by Forbes, he was the Founding Track Chair for Finance and Entrepreneurship at Singularity University.