When Everyone Knows That Everyone Knows . . .: Common Knowledge and the Mysteries of Money, Power, and Everyday Life

From one of the world's most celebrated intellectuals, a "fascinating" (Financial Times), brilliantly insightful work that explains how we think about each other's thoughts about each other's thoughts, ad infinitum.

It sounds impossible, but Steven Pinker shows that we do it all the time. This awareness is called common knowledge, and it has a momentous impact on our social, political, and economic lives.

Common knowledge is necessary for coordination, for making arbitrary but complementary choices like driving on the right and coalescing behind a political leader or movement. It's also necessary for social coordination: everything from meeting up at a time and place to forming enduring bonds of friendship, romance, or authority. Humans have a sixth sense for common knowledge, and we create it with signals like laughter, tears, blushing, eye contact, and blunt speech.

But people also may strive to avoid common knowledge--to ensure that even if everyone knows something, they can't know that everyone else knows they know it. And so we get rituals like benign hypocrisy, veiled bribes and threats, sexual innuendo, and pretending not to see the elephant in the room.

Pinker shows how the hidden logic of common knowledge can make sense of many of life's enigmas: financial bubbles and crashes, revolutions that seem to come from out of nowhere, the eruption of cancel culture, and even the awkwardness of a first date.

Author: Steven Pinker
Publisher: Scribner Book Company
Published: 09/01/2026
Pages: 384
Binding Type: Paperback
Weight: 0.65lbs
Size: 8.30h x 5.50w x 0.90d
ISBN: 9781668011591

About the Author
Steven Pinker is the Johnstone Professor of Psychology at Harvard University. He has won many prizes for his teaching, his research on language, cognition, and social relations, and his twelve books, including The Language Instinct, How the Mind Works, The Better Angels of Our Nature, and Rationality. He is an elected member of the National Academy of Sciences, a two-time Pulitzer Prize finalist, and one of Time's "100 Most Influential People in the World Today."