Business & Economics
Explore the best business and economics books, including top entrepreneur reads, finance essentials, and foundational texts. Browse our online bookstore for bestsellers and highly recommended books in business and economics.
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Business Cycle Economics: Understanding Recessions and Depressions from Boom to BustDespite more than two centuries of debate, a definitive explanation of the causes of economic cycles still does not exist. Economists, politicians, and policymakers have argued many well-known theories as to why these peaks and slumps occur, and cyclical recessions and depressions continue in...
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End Financial Stress Now: Immediate Steps You Can Take to Improve Your Financial OutlookEnd financial stress for good and learn how to manage your money--without a change to income! Studies have shown time and time again that money is a leading cause of stress--but a life free from financial worry isn't exclusive to the rich and powerful....
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The Everything Job Interview Question Book: The Best Answers to the Toughest Interview QuestionsAn expert guide to the answers that will get you hired What's the surefire way to overcome the stress of a job interview and get the job you want? Be prepared It isn't enough to be qualified and have a stellar resume--you need to...
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The Sba Loan Book: The Complete Guide to Getting Financial Help Through the Small Business AdministrationSpurred by President Obama, the Small Business Association has stepped up its loan program to companies around the nation. But to receive an SBA-guaranteed loan, firms must navigate a complex course of processes, qualifications, documentation, and approvals. You need this new edition of Charles...
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Start Day Trading Now: A Quick and Easy Introduction to Making Money While Managing Your RiskAre you intimidated by day trading? Think it's only for the select few who are savvy with stocks or are financial savants? Well, think again, because anyone can master day trading--and once you learn the basic techniques, it's possible to make a boatload of...
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Believing in Cleveland: Managing Decline in "The Best Location in the Nation"Detractors have called it "The Mistake on the Lake." It was once America's "Comeback City." According to author J. Mark Souther, Cleveland has long sought to defeat its perceived civic malaise. Believing in Cleveland chronicles how city leaders used imagery and rhetoric to combat...
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Machine TranslationThree paradigms have dominated machine translation (MT)--rule-based machine translation (RBMT), statistical machine translation (SMT), and example-based machine translation (EBMT). These paradigms differ in the way they handle the three fundamental processes in MT--analysis, transfer, and generation (ATG). In its pure form, RBMT uses rules,...
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Money Laundering: A Guide for Criminal Investigators, Third EditionMany changes have occurred in the twenty-five years that have passed since the enactment of the Money Laundering Control Act of 1986. The law has been amended, new underlying crimes have been added, and court decisions have modified its scope. The Act remains an...
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The Lean 3p Advantage: A Practitioner's Guide to the Production Preparation ProcessHow do you take talented engineers and surround them with the elements needed to create brilliant designs that lead to market-changing products? Lean 3P is how. Winner of a 2013 Shingo Research and Professional Publication Award !Written from an operations perspective, The Lean 3P...
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Statistical Methods for Financial EngineeringWhile many financial engineering books are available, the statistical aspects behind the implementation of stochastic models used in the field are often overlooked or restricted to a few well-known cases. Statistical Methods for Financial Engineering guides current and future practitioners on implementing the most...
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Loss Control Auditing: A Guide for Conducting Fire, Safety, and Security AuditsAs a critical function in monitoring workplace safety, loss control auditing provides an organizational assessment of safety program performance in relation to regulatory requirements and company policies. Principles of quality management dictate that measurement of an activity receives organizational attention and provides an excellent...
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Product Innovation and Technology StrategyAchieve dominance in the marketplace by implementing a product innovation strategy to guide your company's product innovation efforts, investment decisions and resource allocation. World-renown innovation experts, Dr. Robert G. Cooper and Dr. Scott J. Edgett lead you through a powerful executive framework for developing...
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The Tax Domme's Guide for Sex Workers and All Other Business PeopleEssential tax information for the small business owner in every industry that will bring their tax liability to its knees. Written in language that everyone can understand, this well-rounded guide offers essential business basics and tax information that all small business owners need to...
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The Product Manager's Guide to PricingThe Product Manager's Guide to Pricing focuses on pricing strategies and tactics for consumer products and services. It outlines the fundamentals of good pricing practices including Value Based Pricing, using price elasticity data, pricing research, how to develop a pricing strategy, promotional pricing, new...
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The H.R. Predicament: Balancing Functional Excellence and Process Integration...Pratical H.R. StrategiesEvery once in awhile, the very thing a department is focused on becomes onto itself the barrier to getting where it is trying to go. That's the case with many Human Resources Departments in their pursuit of thinking strategically. H.R. leaders trumpet the need...
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Gorilla Sales: How to Sell Anything Anytime Regardless of the Apes in Charge!Gorilla Sales: How to Sell Anything Anytime Regardless of the Apes in Charge by Curt Redden chronicles the sales education of Sam, a young, ambitious, and competitive monkey with a dream to become top banana at the prestigious World of Chimpions sales competition. Though...
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Butlers & Household Managers: 21st Century ProfessionalsButlers & Household Managers, 21st Century Professionals is designed to assist those seeking a new and rewarding career as a butler or the American equivalent, the household manager, as well as those seeking to employ them, whether in stately home, hotel, corporate setting or...
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Too Many Bosses, Too Few Leaders: The Three Essential Principles You Need to Become an Extraordinary LeaderHow did Alan Mulally--an outsider to the auto industry--lead such a spectacular turnaround at Ford? How did Morgan Stanley CEO John Mack keep his company from imploding even as Lehman Brothers collapsed? What is it that enables such extraordinary leaders to galvanize their talents...
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Brand Leadership: Building Assets in an Information EconomyA dozen management fads have come and gone in the past decade, but brand equity, first explored by David Aaker in the late 1980s, has exploded in importance. Recognized by Brandweek as the dean of the brand-equity movement, Aaker now prepares managers for the...
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Looking ForwardPublished in March 1933 when Franklin Delano Roosevelt was first inaugurated, the classic New York Times bestseller Looking Forward delivers F.D.R.'s honest appraisal of the events that contributed to the Great Depression and mirror our own situation today. With blunt, unflinching, and clear prose...
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